Launch of Human Factors DRIVE™

🚗 Take a Breath… Control the Chimp: Why Human Factors DRIVE™ Is Changing How Families Approach Road Safety

When a seasoned driver, her newly licensed daughter, and her youngest—fresh from passing her theory test—walked into our first Human Factors DRIVE™ course, they weren’t just attending a road safety session. They were stepping into a new way of thinking.

“Highly recommend this course!! It is very insightful for every level of driver: me, a ‘seasoned’ driver, my oldest, just having passed her test a month ago, and my youngest, having just passed her theory test! The course is very well presented with a perfect combination of lecture and interaction. Take a breath… control the chimp 🐵” 

This parent’s words capture exactly what DRIVE™ is designed to do: bring aviation-grade decision-making tools into the everyday reality of driving—without fear, shame, or overwhelm.

✈️ From Cockpit to Car Seat: Why Human Factors MatterAs a commercial airline captain, I’ve spent years training crews to stay calm under pressure, manage workload, and make safe decisions in complex environments. But these tools aren’t just for pilots—they’re life-saving for young drivers too.DRIVE™ translates the science of human factors into relatable, emotionally intelligent lessons that help teens:• Recognize and regulate emotional responses (yes, even the chimp brain 🐵)• Build cognitive resilience and situational awareness• Make safer decisions under pressure—whether navigating traffic or peer influence

A Course That Resonates Across Generations

What makes DRIVE™ different is its emotional safety. Parents and teens attend together, learning side by side. There’s no judgment, no lectures—just real tools, real stories, and real connection.

Whether you’re a nervous new driver or a confident parent, DRIVE™ meets you where you are. It’s interactive, science-backed, and designed to stick.

📣 What’s Next?

We’re now running live Zoom courses across the UK, making it easier than ever for families to access aviation-grade road safety training from home. And we’re expanding into sixth forms across Oxfordshire and Buckinghamshire, partnering with educators who want to equip their students with real-world decision-making tools.If you’re a sixth form lead, or a parent of a student in Year 12 or 13, we’d love to hear from you. Hosting a DRIVE™ session is simple, impactful, and tailored to your needs.

Let’s build safer roads—one emotionally intelligent decision at a time.👉 Visit www.c2humanfactors.com/human-factors-drive to learn more or contact us to host a session.